Ghislaine Viñas: An Exclusive And Radicalist Design World – In today’s article, LUXXU Blog will help you to know Ghislaine Viñas. The New York-based designer, who was born in the Netherlands and raised in South Africa, has brought her unique multicultural experience to every project she has worked on over the past 22 years. Ghislaine Viñas’s irreverent style is all about turning the end result into a design that expresses laughter, joy, and spontaneity, whether it’s a product, a residential or commercial project.
Stepping Into Ghislaine Viñas’s Unique World
Multiple major design journals and prestigious design awards have honored the designer. “I’m overjoyed that my work has been featured in Elle Decor, Architectural Digest, Interior Design, as well as foreign journals like CovetED Magazine… It feels fantastic; I’m both proud and humbled.”
The award-winning designer is known for her bright personality as well as her shamelessly bold style, which features bright colors, modern designs, art, and fun-loving statement elements. Even before she discovered her passion for design, she had a lively personality with a desire to explore the unknown and step beyond of her comfort zone.
We got the opportunity to meet with the Dutch-born designer and learn some rare insights about her career history and future goals, and today we invite you to enter Ghislaine Viñas’ unconventional universe.
Ghislaine Viñas’ ethnic background is what has shaped her into the daring and accomplished designer she is today. Ghislaine was born in the Netherlands but spent the majority of her life in South Africa until she was 18. She decided to relocate to the United States nine months later to further her studies in Philadelphia, but she had the opportunity to see some of the country’s most renowned cities, including New York, dubbed the “City of Dreams” at the time. So when the opportunity to move to a Tribeca apartment with some of her best friends arose, she didn’t hesitate, and a new chapter in her life began.
The design emerged unexpectedly in Ghislaine’s life after she moved to New York. “I sort of messed around for a while and then ended up taking the wrong metro home, and when I got out on the incorrect subway stop, I saw a modular furniture company, and I walked inside and said, “here’s my CV, I wonder if you have any opportunities.” She worked for that company for 7 years and had the opportunity to learn more about the furniture industry before the largest opportunity of her career presented itself.
“A really good college friend introduced me to a woman my age who was looking to open an office.” Even though I had a full-time job at the time, I went to meet her and do an interview despite the fact that I was working on a lot of office furniture. She told the designer, “Amazing, I think this is going to be great, I think we should work together.” The project was a large 10,000-square-foot office facility on 26th Street, as well as a “hands-on” training experience for the interior designer.
Aren’t Ghislaine Viñas’s Projects So Whimsical?
Ghislaine is still working for this customer in a variety of projects after 22 years (residential, office spaces, yachts, galleries, and even hotels). “We’ve become extremely good friends, just like you do when you spend so much time together.”
Later, in 1999, Ghislaine Viñas felt it was time to strike out on her own and found what is now one of New York’s most well-known award-winning studios, specializing in interior design, product design, and even creative direction services. “It made logical for me to establish my own company, and it wasn’t terrifying at all.”
I don’t think I’m afraid of the unknown, and being naïve may be a wonderful thing.” The studio has retained its original identity and continues to serve as the hub of the Ghislaine Viñas brand and a testing ground for all of her creative pursuits. Being an entrepreneur, a designer, a wife, and a mother all at the same time, according to the Dutch-born designer, was the most difficult element of the process. “Now I look back and wonder, ‘How the hell did I do that?'” she said.
“I’m still just working from my gut and what I feel. I think the difference of what I was doing then in the beginning was I was looking at New York, what New York interior design was, and not finding that it had a place for me in it. Now it’s easier to just do what I want, and what I think is exciting. I want to stick out. I want to do my own thing, I want to be independent.”
– Ghislaine Viñas
Ghislaine’s instinctive curiosity for dramatic compositions and amusing color contrasts, which are very different from the usual patterns of the design business, is captured in the studio’s DNA, regardless of setting or scale, mode or media. This upbeat and irreverent outlook, which some may find uncommon, stems from her Dutch ancestors, whose society is a lively and opinionated one. Ghislaine Viñas’ ability to think outside the box and push the bounds of imagination is what makes her the outstanding professional she is today. “You know, I was always the Dutch girl in South Africa.” So I believe the ‘not fitting’ in issue is where I feel most at ease, and I enjoy being an outsider.”
The New York-based designer has created vibrant designs in the worlds of residential, hospitality, and commercial interiors, as well as product design, inspired by materials and mediums yet to be explored. Despite the fact that they are all distinct project kinds, they all have one thing in common: the spirit of the design, which was achieved with the client’s valuable contribution and the particular relationship shared with the designer. “The client provides me with raw materials and instructions so that I can produce something I’ve never done before.” It’s like that TV show where someone gives you ten ingredients and you have to come up with a dish…”. “I enjoy that kind of reworking of something that already exists” she said.
Ghislaine acknowledged that she hasn’t yet created the project she regards to be the most important in her career. “They’ve served as stepping stones and projects for people to see what I’m capable of, or what we’re capable of, because it’s not just me; it’s an awesome team of unbelievable designers and many creative brains.” Even the ones with more blunders or obstacles, she says, add to her professional development and expand her creative ideas. Since the outside resembles an old chateau and the inside resembles a carved-IP ice sculpture, the residential Skyhouse project in the city was one of many that let her step up her inventiveness. The customers were accommodating, and she had the opportunity to collaborate with renowned architect David Hodgson.
Another project that helped Ghislaine strengthen her abilities and test her imagination was a two-story house in Tribeca with 16, 000 square feet of interior space, where she had to collaborate with the project’s developers from the start. With this in mind, she realized that her best work “hasn’t been done yet,” because she “really feels like I’m becoming better and better.” It makes her extremely proud to be a professional who, rather than going with the flow and working on things that a lot of people like, challenges her clients’ creative vision with her unique and revolutionary ideas, especially when her work is later recognized with multiple awards and articles in top design publications.
The New York-based designer, who was named one of Elle Decor’s A-Listers for 2021, is currently working on a new project that aims to provide a pleasant home-like atmosphere to a professional setting. “Right now, we’re working on a commercial project for a Google subsidiary, and we’ve been called in to build that “Resimercial” (or whatever the new name is) to loosen up, to break out commercial ventures,” says the employee.
After the worldwide epidemic, a new concept has emerged that is undoubtedly tough but emphasizes the importance of domestic design. Ghislaine’s future plans include a number of dream projects that will test her inventiveness and unique vision. “I’d like for a corporation to come to us and employ our style of thinking, our way of providing delight, our aesthetics, and our way of flipping things inside out.” So I’m constantly looking forward to the next challenge.”