Elegant Bella Hadid is the new face of the mysterious new fragrance Bvlgari Goldea Roman Night
Recently the Italian luxury brand Bulgari, surprised all perfume lovers with a brand new fragrance called Bvlgari Goldea Roman Night.
The new scent combines sensual chypre-floral musk, mulberry and black peony top notes, which reveal a patchouli heart, studded with jasmine and tuberose.
The luxury perfume is scheduled to hit beauty counters worldwide by the end of this month, yet France, Mexico and a few other countries might have to wait until September.
According to Master perfumer Alberto Morrillas, the idea was to capture the essence of a mysterious goddess of the night in the beautiful city of Rome.
“she unleashes her irresistible aura through a golden elixir of white flowers, as they exude her powerful scent at nightfall,”
To resemble this charismatic, fascinating and seductive concept the model Bella Hadid was selected to represent the perfume’s image and mysterious evenings in the Eternal City.
The official Goldea Roman Night campaign directed by Glen Luchfor, features the model adventurously hopping across Italian rooftops in the moonlight. According to Bulgari‘s opinion Bella Hadid truly embodies the queen of the night.
This month the supermodel presented the new fragrance at the launch party in Rome, dressed in vintage Galliano and Bulgari Diamonds, while descending at Rome’s famous Spanish Steps.
The packaging is a black eclipse-inspired bottle that offers a sleek and contemporary design to the product.